Looking High & Low for Wedding Attire? Head to East West Bridals

For my brother’s recent Christmas weekend wedding, my mother looked high and low to find the perfect special occasion dress to suit her VIP role of Mother of The Groom.  She found it at East West Bridals, located just outside of New York City, in Secaucus, New Jersey.

For those of you not from the NYC Metro Area, East West Bridals is a well-known, owner-run boutique that has firm roots in the Meadowlands Parkway shopping district, which is just a few miles outside of the Lincoln Tunnel.  Many of my friends have purchased their bridal gowns there, and my mom knew that by going there, she’d receive the personalized service that she was looking for.

That’s because my mom had a vision: she knew she wanted to be in Navy.  Something a little unexpected.  Not your typical “mother-of-the-” dress that traditionally included a jacket.  Something with a little sparkle and shine, but not too over the top.

And the team at East West Bridals was eager and willing to make it happen for her.

To say that the owners, Gary and Elyse, were “hands-on” is an understatement.  (They also happen to be incredibly funny!) Anytime my mother was there for a fitting, both Gary and Elyse were there, along with Nancy, the head seamstress, who each provided their expertise to ensure a gown that dazzled and fit her perfectly.

From providing helpful suggestions on the proper foundations to selecting the appropriate accessories (all sold in-house!), Gary, Elyse and their staff were all about the details.

Mom ultimately found this Navy illusion-neckline, fit-and-flare Jovani stunner made of net ruching, complete with a little train.  She amped it up (with the help of East West Bridals staff) with a rhinestone appliqué  — added to the hip of the dress for some interest — and individual stones sewn into the shoulder piece detail for a flutter of fancy.

The result: one hot mama!

Know of a recently engaged bride? Or a mother-of-the-bride/groom looking for the perfect dress (at a pretty price)? Be sure to check out East West Bridals newly redesigned website to browse a sampling of their extensive special occasion collections.  And be sure to LIKE their Facebook page, where exclusive deals and promos are offered to Fans (who knows — you might even spot a few folks you know!)

Were you an East West Bridals bride or former client? Do share your experience below in the comments.

oxox
-mom a la mode

{I was not compensated for this post, but did receive a complimentary dress alteration.  As always, all opinions expressed here are solely mine.}